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We worked with Lids to turn their iconic caps into hyperreal cakes. Dessert lovers have favorite sports teams too!
Connecting brands with creators actually provides a huge benefit to both parties. This happened to be Purple and the creator's first viral video (3.6M views)!
Working with creators brings a new perspective to your brand -- one that expands beyond your creative team's.
Example of craft/DIY TikTok. An average watch time of 30 seconds. We have NEVER seen this before. And we look at these numbers all day long. Incredible! The total video length is about 50 seconds, and they got an AVERAGE watch time of 30 seconds. This is about 60% watched on average. INSANE.
A short TikTok that spreads can add up to a very long watch time. 15 days in this case.
A clever concept for Lemonade’s insurance offering. Plus, pets are loved on TikTok.
Leveraging creators to create great content that brands can use for their paid ads
TikTok is home to a huge range of personalities, so we're able to match brands with creators who not only look like their consumers -- but share their views and attitude.
TikTok is actually home to a wide range of ages. It’s a common misconception it’s a teen dance app.
TikTok creators are often experts in their craft. They also love to teach, and they’ll put your product front and center.